Digitization offers new opportunities in almost all business areas and companies have to use this advantage to enable transformation - digital transformation. To do so, It is sometimes necessary to restructure the business models.
Andreas Pfannenberg who was named Hamburg's family entrepreneur of the year in 2015 for its consistent focus on the continuous development of its company through innovative solutions, was interviewed by T-Systems MMS to explain Pfannenberg's vision of digital transformation and how it is implemented in the company.
Interview by André Weiss. T-Systems Multimedia Solutions GMBH